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Category

Indoor Positioning Technology

Global Headquarters Moves Downtown to Attract Talent and Improves Efficiency

By | Corporate Solutions, Digital Wayfinding, Geofencing, Indoor Positioning Technology, Indoor Wayfinding, Workspace Utilization

This summer a large corporation will move its global headquarters from a suburban location to downtown Chicago. By doing so, it will join several other suburban companies that have moved into urban city centers, from Kraft-Heinz to telecommunications firm Motorola Solutions. This urban shift provides more access to younger tech-oriented talent. However, real-estate costs in city centers are much higher, requiring these companies to be more cost efficient in their space utilization.

To efficiently accommodate its growth in coming years, our client will use a combination of location and mapping technologies, including SPREO, to optimize the utilization of resources and to make informed decision regarding the structuring of its internal spaces based on actual
utilization data.

 

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Multinational IT Corporation Implements SPREO Technology

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, Location Sharing, Workspace Utilization

Multinational IT Corporation Implements SPREO’s Indoor Navigation & Mapping Intelligence For Increased Employee Efficiency

The headquarters of one of the world’s largest multinational IT corporations is implementing an employee app for its 20 million square foot, 50+ building campus. The app helps employees reserve and use indoor navigation to over 1000 meeting rooms across the entire campus. The app assists visitors and employees to find amenities, more than 5000 “hot desks”and more.

Click here for the full Case Study

Wayfinding is a strange word.

By | Digital Wayfinding, Indoor Positioning Technology

Wayfinding is a strange word. It’s  really an abbreviation for “finding your way.” It is used to describe systems that help you to find your way through a facility or venue using signage and directional information. It is as much an art as it is a science.

Wayfinding systems are expected to successfully direct people in widely differing circumstances and locations. Wayfinding must take into account how people read and process information, where they instinctively look for signs and how they interpret arrows. It must try to do that despite widely varying literacy levels, language barriers and disabilities of the people who will be attempting to follow the directions.

You may no longer notice it, but wayfinding moves you from the door of your favorite  coffee shop to ordering to pick up. You also depend upon it to move you successfully through airports the size of small cities, from parking to the ticket counter to the gate. Wayfinding also moves you through hospitals, whether you are arriving calmly for a doctor’s appointment or are terrified and rushing to find an injured loved one in the emergency room. These are just some of the complex circumstances under which wayfinding must hold up. Read More

Zone Detection for Bidding Transactions

By | Corporate Solutions, Geofencing, Indoor Positioning Technology, Stadiums/Resorts/Casinos/Other

Successfully launched a large scale BLE based mobile geo-location service for this major public gaming company. The installation involves thousand of beacons and a large number of venues, all sites are managed via a cloud based CMS dashboard.  Our system is trusted by the top gaming and lottery operators to securely validate bidding transactions and enhance player experience.

The regulator requires that gaming companies authenticate that users are located within approved wagering venue boundaries prior to accepting bets via a mobile device.  Spreo’s platform provides the means to verify that a mobile device is in a valid wagering area and gives the ‘Zone In” signal to allow their transaction.

Features

  • Indoor/ Outdoor location – Utilizing BLE beacons, know with 100% certainty if a mobile device is IN ZONE our OUT OF ZONE
  • Requires custom configuration of beacon transmission, security protocols, physical placement, and calibration.
  • Ensures reliable, secure and accurate IN/OUT Zone Detection including advanced anti spoofing and ID rotation algorithms
  • Enables/Disables specific “IN ZONE ONLY” features from functioning within mobile apps (Ex. Wagering Zones)
  • The approach uses proximity of the user to beacons, and therefore does not require x/y/z location 0r Blue Dot.

Why Your Business Needs an Indoor Navigation App

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding
Bluetooth indoor navigation technology continues to advance at a stunning pace. What once was a dream has now become a reality: you can create a model of any indoor location using wayfinding beacons and provide a digital map to help visitors and employees find their way around.

Some business owners and managers are under the impression that Bluetooth indoor navigation systems are an unnecessary luxury, but that would be a misconception. An indoor navigation app is much more versatile than you might think. Here are a few reasons why your business needs an indoor navigation app: Read More

How Does Indoor Location Tracking Work

How Does Indoor Location Tracking Work?

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology
Long gone are the days when people primarily used paper maps to find their way around. With the popularization of GPS technology and its ubiquitous availability on smartphones, the public now expects wayfinding to be simple and easily accessible.

This can pose a problem when it comes to indoor location tracking. GPS tracking systems are amazing, but they simply don’t work indoors.

So what’s a business to do? People want to be able to find their way through malls, hospitals, universities, corporate campuses, airports, and large event sites. How can a company best meet the indoor location tracking needs of their customers and employees? Read More

What is the state of the proximity industry? Find out here.

By | Corporate Solutions, Digital Wayfinding, Geofencing, Indoor Positioning Technology, News

The Proximity.Directory report is out for the first quarter of 2017 and it focuses on the growth of proximity technology in retail stores across the United States. The use of proximity solutions continues to grow globally. Here in the U.S. the bottom line for retailers is that the use of proximity data and technology may be the one thing that is keeping customers in their brick and mortar stores.  

Here are the highlights: Read More

SPREO Announces Release of Affordable, Rapid Deployment Mobile Wayfinding App for Healthcare

By | Corporate Solutions, Digital Wayfinding, Healthcare, Indoor Positioning Technology, News
SPREO mobile wayfinding app for hospitals
Quick Start iOS and Android app solves indoor GPS deficiencies with proprietary technology

NEW YORK, Mar. 2nd, 2017: SPREO Indoor Location Solutions has announced the launch of a rapid deployment mobile wayfinding app for health care systems and hospitals. It is priced to be the most cost effective mobile app available on the market, allowing rapid deployment and easy adoption for stressed healthcare systems. The QUICK START wayfinding mobile app can be implemented with minimal involvement and support from internal departments. Read More

Trip Planner for Shopping Malls

By | Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, Shopping Malls, Stadiums/Resorts/Casinos/Other

Imagine that it’s July 3rd and you are on your home from work. You still need to make a last minute shopping trip to get ready for your 4th of July BBQ. You step into the mall look left, right and realize holy smokes! Where do I get patriotic table runners… lawn games… and a pair of red, white and blue sunglasses before the mall closes?

One answer for you: multi-point trip planner. Read More