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Category

Indoor Wayfinding

Multinational IT Corporation Implements SPREO Technology

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, Location Sharing, Workspace Utilization

Multinational IT Corporation Implements SPREO’s Indoor Navigation & Mapping Intelligence For Increased Employee Efficiency

The headquarters of one of the world’s largest multinational IT corporations is implementing an employee app for its 20 million square foot, 50+ building campus. The app helps employees reserve and find over 1000 meeting rooms across the entire campus. The app assists visitors and employees to find amenities, more than 5000 “hot desks”and more.

Click here for the full Case Study

How Will Spreo’s Wayfinding Solution Integrate with Our Hospital App?

By | Digital Wayfinding, Healthcare, Indoor Wayfinding

SPREO’s mobile solution increases patient and visitors’ positive impressions of your hospital while decreasing stress and anxiety. It reduces staff interruptions while increasing on-time arrivals for appointments.

However, one of the questions we frequently hear from hospital executives involves concerns about how Spreo will integrate with their current hospital app.

 

We find that hospitals typically fall into one of three categories with regard to this question.

  1. They have an excellent, current, content-driven app that engages their patients and families.
  2. They have an app that was designed a couple of years ago and is already outdated and underutilized. They really need a new app but it is not in their budget.
  3. They do not have an app yet but are moving in this direction.

 

We will address all three situations here.

Already Have an Excellent App

The Spreo SDK integrates our software stack into existing apps to enable location-based features for our clients and their development agencies. This is a seamless process that causes no disruption to the existing app and is a powerful addition to what is offered.

 

Need a New App

For hospitals that have an outdated app, this is a way to solve both problems. Our comprehensive solution is not just a step-by-step, blue dot indoor navigation tool in your patient’s hands. It is also a powerful content management system (CMS), empowering your ability to develop content and create a current, customized, user-friendly app, improving the patient experience.

 

Do Not Have an App

Many of our clients know they need to offer an app to their patients and families and are in the planning stages. Our development team is extremely nimble and can accommodate and integrate your plans. This includes everything from patient education, patient portals, multiple campus information, nearby pharmacies, feedback, and links to your website and social media.

In summary, our indoor wayfinding solution is usually just one feature in our clients’ custom app. While we are happy to provide the simple navigation app, we can meet your needs, whatever they may be when it comes to your app.

Why Your Business Needs an Indoor Navigation App

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding
Bluetooth indoor navigation technology continues to advance at a stunning pace. What once was a dream has now become a reality: you can create a model of any indoor location using wayfinding beacons and provide a digital map to help visitors and employees find their way around.

Some business owners and managers are under the impression that Bluetooth indoor navigation systems are an unnecessary luxury, but that would be a misconception. An indoor navigation app is much more versatile than you might think. Here are a few reasons why your business needs an indoor navigation app: Read More

Trip Planner for Shopping Malls

By | Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, Shopping Malls, Stadiums/Resorts/Casinos/Other

Imagine that it’s July 3rd and you are on your home from work. You still need to make a last minute shopping trip to get ready for your 4th of July BBQ. You step into the mall look left, right and realize holy smokes! Where do I get patriotic table runners… lawn games… and a pair of red, white and blue sunglasses before the mall closes?

One answer for you: multi-point trip planner. Read More

Parking Lot Car Finder and Indoor Positioning Parking Solution

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding
For many visitors, the parking lot is a place of anxiety, confusion and maybe even a little comedy. So much so that Seinfeld once spent an entire episode watching the world of Jerry, Elaine, George and Kramer spiral sideways as they struggle to cope with the uneasy feeling of being lost in a massive parking lot – in this case a covered parking garage in a New Jersey shopping center. Read More

WFLA NBC 8 TV News Feature Positively Reviewed The Mall at UTC App [Video]

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, News, Shopping Malls

Happy New Year from everyone at SPREO!

SPREO Director of Marketing was recently interviewed by WNCN investigative news reporter John Rogers for a feature on the new Mall at UTC app. See the video below, courtesy of WNCN.

Visit our YouTube channel to view our video  https://youtu.be/iAi6CObJ9SM

UTC Mall App Review Video

SPREO Announces Deal with The Taubman Company to Provide Indoor Navigation and Positioning to Taubman Centers Retail Shopping Malls

By | Corporate Solutions, Digital Wayfinding, Indoor Positioning Technology, Indoor Wayfinding, News, Shopping Malls
SPREO technology powers the first-of-its-kind indoor positioning and indoor navigation (IPIN) system that is embedded via SDK in the Taubman Centers mobile experience app. SPREO indoor location technology generates sub-meter location accuracy for both Android and iOS mobile devices indoors. Read More

Contextual Signifiers in Directions Make Indoor Navigation Easier

By | Digital Wayfinding, Indoor Wayfinding

It was a routine part of our conversations when we first moved in together. I had lived here my whole life, while my wife grew up in a different city.

Me: What do you see to your right?

Her: A three-story building with the third floor painted red.

Me: Okay… so to your left do you see a grocery store?

Her: Yes!

Me: Great.  Continue straight and turn left at the traffic light. You’ll see a barbershop. Turn right a few feet after and you’re there!

While it might seem comical now, she called me everyday for years as she searched for and navigated to various destinations – which was a necessary part of her job.  It was both a part of the routine and a daily struggle. This was in the pre-smartphone and navigation software era. And though we no longer use Mapscos (remember those?) or impossible-to-fold streetmaps, for most of us the challenge of navigation is still an intrinsic part of our daily routines: which subway to take, which bus, which hallway, which floor, where’s the bathroom, and so on.

These days, this type of context-based navigation directions is still common when talking to someone familiar with the area.  What I’ve discovered is that these same contextual signifiers are in fact the most effective navigation directions even when using a navigation application instead of talking to a friend or family member.  So we’ve integrated this type of instruction into the SPREO live, step-by-step indoor navigation technology. Whether you’re in a shopping mall, super market, hospital, or any large venue, you get intuitive, landmark-based signifiers that ensure  you won’t get lost. (And don’t worry, if you do our route auto-correction will get you back on track!)

There’s a bright future ahead for indoor navigation in venues. With the technology SPREO has developed, we believe that we can utilize existing and scale-able infrastructure to empower seamless outdoor-to-indoor and indoor-to-outdoor navigation that will reduce stress, increase operational efficiencies, and elevate visitor experience for everyone.  Not to mention thanks to the technology we develop and while thinking about our loved ones we are continually improving indoor navigation capabilities while integrating outdoor navigation structures over the years. Plus, our tech works where satellite GPS (the signals that power Google Maps, Apple Maps, Waze, etc.) doesn’t.

The ability to precisely locate your point of interest and take you there along the shortest navigation path is just the beginning. With positioning accuracy, you can serve precise location-based content (everything from streaming video to display ads to coupons), gather useful data about user behavior, and empower visitors to experience venues in completely new ways.

maze image to show need for SPREO location based navigation app